Football Business Desk
full acquisition · Belgium · Jupiler Pro League

Standard de Liège

777 Partners acquisition · 11 Mar 2022

Buyer
777 Partners
Seller
Bruno Venanzi
Stake acquired
100%
Control
Yes
Reported consideration
~€55m
Implied equity value
League
Jupiler Pro League
Country
Belgium
Confidence
MEDIUM
Transaction overview

777 Partners acquired 100% of Standard de Liège from Bruno Venanzi, announced 11 Mar 2022, closing 14 Apr 2022.

Reported consideration was ~€55m.

Nearest pre-acquisition revenue was €19.5m (FY 2021/22 (FY ended 30 June 2022, spans the transaction)).

Announced
11 Mar 2022
Closed
14 Apr 2022
Stake after transaction
100%
Status
completed
Valuation

Reported consideration

What the buyer reportedly paid for the stake

REPORTED

Implied 100% equity value

Calculated: consideration ÷ stake acquired

UNAVAILABLE

Reported club valuation

UNAVAILABLE

Enterprise value

Only shown when debt/cash near the transaction date is established

UNAVAILABLE

Debt assumed / restructured

UNAVAILABLE

Primary capital injection

UNAVAILABLE

Total announced investment commitment

Commitments are not purchase price and not valuation

UNAVAILABLE
Club at acquisition

Nearest pre-acquisition financial year: 2021/22 (FY ended 30 June 2022, spans the transaction)

Revenue

REPORTED

Wages

UNAVAILABLE

EBITDA

UNAVAILABLE

Net debt

UNAVAILABLE

Net income

UNAVAILABLE
Analyst noteWhat is known, what is uncertain, and how figures were derived

777 Partners acquired 100% of SA Standard de Liège from Bruno Venanzi; the deal was announced/signed 11 March 2022 and closing followed within weeks (reported mid-to-late April 2022; we use 14 April 2022 as a REPORTED, not CONFIRMED, closing date since no primary source gives an exact closing date). Belgian media consistently cite €55m as the price for the football club shares, though it is not established whether this is pure equity consideration or includes assumption of debt, and it explicitly excludes the separately-acquired real-estate/stadium entity (Immobilière du Standard de Liège), whose price was not disclosed.

Sources (4)
  1. 2022-03-11 · fr — “Confirms Bruno Venanzi sold 100% of his SA Standard de Liège shares to 777 Partners ('Matricule 16'); protocol signed March 2022, closing expected within a few weeks; no price disclosed.”

  2. 2022-03-12 · fr — “'Le montant de 55 millions d'euros, déboursé par 777 Partners, est cité pour le rachat du club.' Confirms 100% of Venanzi's shares sold; notes the Immobilière (real estate/stadium entity) was bought separately.”

  3. 2022-03-14 — “Not independently re-fetched in this pass; used only as corroboration (via search summary) that closing followed the March signing within weeks, consistent with mid/late-April completion reported elsewhere.”

  4. n.d. · fr — “Registry-sourced annual revenue: €19,474,405.66 (FY to 30/06/2022), €22,821,313.27 (FY to 30/06/2023), €24,770,432.58 (FY to 30/06/2024), €19,572,076.54 (FY to 30/06/2025).”